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Al Ain Water
Year of Tolerance, UAE 2019
✎ Ilustration, Art direction and design
This label design aims to symbolize the unity and harmony, where hearts unite as one, while reflecting the UAE's mission as a global symbol of tolerance. Inspired by its role bridging nations and cultures.
Execution
This visual direction showcases character vector illustrations placed over a background that utilizes a similar color palette. The intention behind this approach is to create a cohesive color scheme in point-of-sale materials, while also ensuring ease of producing new combinations by incorporating different flags and people.
Creative Direction
Camilo Molina
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